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2025 Motley Fool Stock Advisor Review: Worth It?

Seeking a trusted partner to grow your wealth? Discover if The Motley Fool's Stock Advisor can help you invest with confidence and achieve your financial dreams, without the stress or guesswork.


2025 Motley Fool Stock Advisor Review: Worth It?

Upfront Bottom Line

If you’re seeking a trusted partner to guide your long-term stock investing journey, Motley Fool Stock Advisor delivers exceptional value through its in-depth stock recommendations, educational resources, and community support—all aimed at helping you build lasting wealth. At just $99 for your first year (a 50% discount from the regular $199), it’s absolutely worth the subscription if your goals include beating the market over time, managing your portfolio with confidence, and gaining the knowledge to make smarter decisions without getting overwhelmed by market noise.

Here’s why it aligns perfectly with what you’re likely after:

  • Proven Stock Picks and Analysis: You get two expert-curated stock recommendations each month, backed by detailed reports that explain the “why” behind each choice, including growth drivers and risks. This directly supports your ambition to outperform benchmarks like the S&P 500, with the service’s historical returns showing over 1,000% growth since 2002—far surpassing the market.
  • Education and Tools for Growth: Beyond picks, you’ll access articles, live shows, and simulators that demystify investing, helping you refine your strategies and mitigate risks. If you’re focused on long-term wealth building, these resources empower you to understand complex concepts and simulate potential outcomes, addressing any fears of information overload or lack of expertise.
  • Community and Transparency: Engage with like-minded discussions to gain diverse insights, fostering a collaborative space that boosts your confidence in volatile markets. It’s not just hype—the track record is real, though remember, past performance isn’t a future guarantee.

That said, if your portfolio craves heavy international diversification or real-time trading alerts, you might need to supplement it with other tools, as the service leans U.S.-centric and focuses on patient, long-term holds. Overall, for your needs in reliable guidance, risk-aware strategies, and a sense of control over your financial future, Motley Fool Stock Advisor is a smart investment that pays off through empowered, informed investing.

Motley Fool Stock Advisor Review

If you’re looking for a stock advisory service that goes beyond simple picks and truly empowers your long-term investing journey, Motley Fool Stock Advisor stands out with its blend of expert recommendations, in-depth analysis, and supportive resources. This service is designed to help you build wealth over time by focusing on high-potential stocks, backed by thorough research and a community-driven approach. Let’s break down what makes it unique, how it delivers real value to your portfolio, and why it aligns so well with your desire for education and engagement.

Key Benefits and Standout Features

Motley Fool Stock Advisor shines by offering more than just stock tips—it’s a comprehensive toolkit for making smarter investment decisions. Here’s what sets it apart:

  • Monthly Stock Recommendations: Every month, you get two carefully selected stock picks from top analysts like David and Tom Gardner. Each comes with detailed reports covering the Foolish Thesis (the core reason to invest), growth drivers, risk factors, and how the stock fits into your portfolio. This isn’t superficial advice; it’s deep dives that explain the ‘why’ behind each choice, helping you understand and act confidently.

  • Monthly Rankings and Scoring System: Using their proprietary Quant 5-Year Scoring System, the service ranks top picks based on factors like estimated returns, max drawdown, beta, P/E ratios, and more. This gives you a clear view of high-potential stocks across cautious, moderate, and aggressive risk levels, making it easier to align selections with your risk tolerance.

  • Extensive Coverage and Insights: You gain access to daily news, editor’s picks, guidance articles, and analyst insights on earnings, macroeconomic trends, and sector developments. This keeps you informed on market movements without overwhelming you, providing the context you need to refine your strategy.

  • Fool Live and Video Library: Tune into live streams Monday through Friday for real-time discussions on earnings, expert interviews, and portfolio reviews. The on-demand video library includes sessions like Investing 101 basics and deep dives into specific stocks or industries, perfect for visual learners who want flexible access.

  • Financial Planning Tools: Features like the GamePlan offer guidance on retirement, estate planning, and tax strategies, plus tools such as returns simulators and calculators to project your portfolio’s growth and manage risks effectively.

  • ETF Rankings and Special Reports: For diversification, you get monthly ETF recommendations ranked by performance and fees. Special reports dive into timely topics like industry opportunities or top stocks for the year, adding layers of strategic insight.

These features combine to provide exceptional value, turning raw data into actionable knowledge that supports your goal of beating the market and building long-term wealth. Unlike basic newsletters, Motley Fool Stock Advisor acts as a partner in your investing, offering transparency and depth that help mitigate risks and capitalize on opportunities.

Alignment with Your Educational Needs and Community Engagement

One of the biggest draws is how well this service meets your need for ongoing learning and connection. The educational content—through articles, videos, and live shows—demystifies complex concepts, helping you grow your financial acumen at your own pace. For instance, the focus on long-term strategies aligns with your ambitions for sustained growth, teaching you to think beyond short-term volatility.

Community engagement is another highlight: You can discuss strategies and picks with others in a collaborative space, gaining diverse perspectives that refine your approach. This fosters a sense of partnership, reducing the isolation of investing and addressing fears like information overload or performance anxiety by providing support and validation.

Performance Data Snapshot

To give you a sense of its track record, Motley Fool Stock Advisor has delivered impressive results. Since inception in March 2002, it boasts a total return of +1,035.75%, outperforming the S&P 500’s +181.72% by +854.03%. Standout picks include NVIDIA (recommended December 2009) with +46,029% return and Tesla (November 2012) at +14,423%. In the last 5 years (2020-2025), picks like Tesla (+975%) and Shopify (+253%) have significantly beaten the market. Recent 2024-2025 recommendations, such as Shopify (+99%) and DoorDash (+76%), continue this momentum, showcasing consistent outperformance across sectors.

Overall, the value here lies in its holistic approach: empowering you with knowledge, tools, and a community to navigate the market confidently. If your goals include long-term wealth building with reliable guidance, this service delivers unmatched support tailored to your needs.

Performance Analysis

When you’re evaluating a stock advisory service like Motley Fool Stock Advisor, the performance of its recommendations is crucial—it’s what can help you beat the market and build your long-term wealth. Based on the latest data as of August 13, 2025, this service has a strong track record of identifying high-potential stocks that have delivered impressive returns over time. Let’s break down the key performance metrics, including overall returns, standout picks, and how tools like the Monthly Rankings and Quant 5-Year Scoring System provide you with actionable insights. Remember, while past performance isn’t a guarantee of future results, these figures highlight the service’s ability to outperform benchmarks like the S&P 500 through consistent, research-driven picks.

Starting with the big picture, Motley Fool Stock Advisor has achieved a total return of +1,035.75% since its inception in March 2002. During the same period, the S&P 500 returned +181.72%, meaning the service has outperformed the benchmark by +854.03%. This translates to more than 5.7 times the market’s return over 23+ years, showcasing its knack for spotting opportunities across various market cycles. Success rates aren’t explicitly quantified as a percentage in the data, but the overall portfolio’s consistent outperformance suggests a high hit rate on growth-oriented picks, with many recommendations held for the long term to maximize gains. Not every pick wins, of course—investing involves risks like market volatility—but the aggregate results demonstrate a focus on stocks with substantial upside potential.

Diving into specific examples, the all-time best performers illustrate how early identification of innovative companies can lead to extraordinary growth. For instance:

  1. A December 2009 recommendation delivered +46,029% return.
  2. A June 2007 pick achieved +41,076% return.
  3. A September 2002 recommendation returned +30,483%.
  4. A May 2004 pick saw +23,408% growth.
  5. A November 2012 recommendation yielded +14,423%.

These results come from recommendations in sectors like technology and consumer services, where the service has excelled at picking companies poised for transformative growth, often holding them for over a decade to realize full potential.

Looking at more recent performance over the last five years (2020-2025), several picks have significantly outpaced the market:

  1. A November 2023 recommendation: +259% (+215% vs. S&P 500).
  2. Another November 2023 pick: +185% (+135% vs. S&P 500).
  3. An October 2023 recommendation: +175% (+122% vs. S&P 500).
  4. A November 2022 pick: +312% (+235% vs. S&P 500).
  5. An April 2020 recommendation: +253% (+81% vs. S&P 500).
  6. A January 2022 pick: +200% (+151% vs. S&P 500).
  7. A January 2020 recommendation: +975% (+863% vs. S&P 500).

Even in the shorter term (last 1-2 years, 2024-2025), the service has maintained momentum:

  1. A June 2024 pick: +99% (+79% vs. S&P 500).
  2. A September 2024 recommendation: +95% (+79% vs. S&P 500).
  3. An October 2024 pick: +76% (+64% vs. S&P 500).
  4. An April 2025 recommendation: +49% (+31% vs. S&P 500).
  5. A January 2025 pick: +46% (+39% vs. S&P 500).
  6. An April 2024 recommendation: +44% (+16% vs. S&P 500).
  7. A May 2025 pick: +32% (+19% vs. S&P 500).

For the most current 2025 recommendations, the service continues to focus on diverse opportunities, such as a luxury automotive brand, a global coffee chain, a leading derivatives exchange, a major food service distributor, a South Korean e-commerce platform, a global athletic apparel company, a telehealth provider, and a mobile technology firm. These picks emphasize sector diversity, including technology, consumer goods, and industrials, which helps you build a balanced portfolio with strong growth prospects.

A key feature that ties into this performance is the Monthly Rankings, which rank top stock picks using the proprietary Quant 5-Year Scoring System. This system evaluates stocks based on factors like projected 5-year returns, historical performance (including 1-year and 5-year returns), estimated max drawdown for risk assessment, beta for volatility, P/E ratios for valuation, gross margins, dividend yields, and the number of times a stock has been recommended (indicating analyst conviction). Stocks are categorized by risk levels—Cautious, Moderate, and Aggressive—allowing you to align picks with your risk tolerance. For example, the rankings provide data like current prices, market caps, and potential returns, helping you identify stocks with the highest likelihood of beating the market over five years. This tool not only tracks ongoing performance but also guides your decision-making by blending quantitative metrics with qualitative insights.

Key insights from the data include the payoff of a long-term focus, where patience with high-conviction picks often leads to multi-thousand percent gains; broad sector coverage that supports diversification; recent momentum showing the service’s adaptability to current markets; and consistent outperformance, even if individual results vary. Compared to other investment services, Motley Fool Stock Advisor’s track record stands out—its massive outperformance against the S&P 500 over two decades is rare, often surpassing competitors that might focus more on short-term trades or less aggressive growth strategies. Services like Zacks Premium or Seeking Alpha may offer solid picks, but they typically don’t match this level of long-term market-beating returns based on historical benchmarks, making Stock Advisor a top choice if your goal is sustained wealth building through expert-curated stocks.

The Good

You’ll find plenty to love about Motley Fool Stock Advisor, especially if you’re aiming to build long-term wealth through smart, informed stock picks. The service shines in delivering deep, actionable insights that empower you to make confident decisions, backed by thorough research and a focus on sustainable growth. Based on a close look at its features, here are the standout positives that can truly elevate your investing game.

  • In-Depth Stock Analysis That Guides Your Choices: Each monthly recommendation comes with a comprehensive report breaking down the Foolish Thesis, growth drivers, and risk factors for the stock. This isn’t just a quick tip—it’s a full roadmap explaining why a pick could outperform the market over five years. For example, you’ll get details on a company’s business model, financial health, and potential pitfalls, helping you decide if it fits your portfolio and understand the reasoning behind it. This transparency builds your confidence and sharpens your ability to spot winners on your own.

  • Educational Resources That Boost Your Knowledge: The service goes beyond picks by offering articles, special reports, and guidance that demystify investing concepts. You’ll dive into topics like valuation techniques or portfolio strategies, aligning perfectly with your goal of long-term wealth building. Imagine using the Returns Simulator to visualize how different investments might grow your savings over time—it’s like having a personal tutor showing you the ropes, so you can make smarter moves without feeling overwhelmed.

  • Community Interaction for Diverse Perspectives: Engaging with others through discussions on strategies and picks gives you fresh viewpoints that refine your approach. It’s a collaborative space where you can share ideas and learn from collective wisdom, making your investing journey feel supported and less solitary.

  • Powerful Tools for Smarter Planning: Features like the Monthly Rankings, with their Quant 5-Year Scoring System, let you track top-performing stocks based on metrics like estimated returns, beta, and P/E ratios. Combined with calculators for investment returns and tax strategies, these tools help you manage risk, diversify, and plan for goals like retirement, giving you a clearer path to achieving the financial security you want.

What really sets it apart are features like Fool Live and the Video Library, which address your need for timely market insights. Fool Live streams weekday sessions from 9 am to 11 am ET, where analysts break down earnings reports, review portfolios, and answer questions in real time—perfect for staying on top of market shifts as they happen. The Video Library offers on-demand access to past shows, including deep dives like Investing 101 or interviews with experts, so you can catch up whenever it suits you and apply those real-time lessons to your strategy right away.

Overall, these elements make Motley Fool Stock Advisor a valuable ally in beating the market and mitigating risks, turning complex investing into something approachable and effective for your long-term ambitions.

The Hype

While Motley Fool Stock Advisor promotes itself as a powerhouse for beating the market with expert picks and tools, it’s important to separate the marketing buzz from what you’ll actually experience. The service does deliver strong value, but some aspects can be overhyped, leading to mismatched expectations. Let’s break down where you might want to temper your hopes and approach things realistically, based on real insights from the service.

Performance Claims: Not Every Pick Is a Guaranteed Winner

You might see bold claims about massive historical returns—like over 1,000% overall since inception—highlighted in ads to draw you in. And yes, the track record is impressive, with standout picks delivering huge gains. However, the hype can make it seem like every recommendation is a surefire path to riches. In reality, past performance doesn’t guarantee future results, and not all picks will outperform. Market conditions shift, and some recommendations underperform or even lose value, especially in volatile times. Approach these claims with skepticism—focus on your long-term strategy rather than expecting instant wins from every stock.

U.S.-Centric Focus: Global Diversification Isn’t as Broad as It Sounds

The service often markets itself as a comprehensive guide to building wealth through smart stock picks, which might lead you to think it covers opportunities worldwide. But the reality is heavily U.S.-focused, with most recommendations and analyses centered on American companies. If you’re aiming for true global diversification in your portfolio, this can feel limiting and force you to seek insights elsewhere. The hype around being a “complete” investment partner might mislead if your goals include heavy international exposure—it’s great for U.S. markets, but don’t expect deep dives into non-U.S. stocks without supplementing with other resources.

Timing of Recommendations: Not Always Real-Time

Ads might emphasize timely insights to help you capitalize on market moves, but the monthly stock picks don’t always sync with fast-paced events. By the time you act, prices could have shifted significantly. If you’re expecting lightning-fast, real-time alerts to jump on opportunities, you might be disappointed—this is more geared toward patient, long-term holding rather than day-to-day trading.

Overall, the hype builds excitement around effortless market-beating success, but remember, your results depend on how you use the service amid real-world uncertainties. By keeping expectations grounded, you’ll get more out of it without frustration.

Room for Improvement

While Motley Fool Stock Advisor offers a strong foundation for your long-term investing journey, there are a few areas where it could evolve to better support your goals of building wealth and navigating the markets. Based on common challenges you might face—like wanting more diverse insights or quicker responses to market shifts—here are some realistic suggestions to elevate the service. These enhancements would address gaps in global reach, timeliness, and detailed analytics, making it even more aligned with your need for comprehensive, actionable advice.

  • Broader International Exposure: Right now, the service leans heavily on U.S.-based stocks, which might limit your ability to diversify globally and tap into emerging markets. To cater to your interest in worldwide opportunities, they could introduce dedicated sections for international picks, such as monthly recommendations from regions like Europe, Asia, or Latin America. Imagine getting in-depth reports on high-growth companies in tech or renewable energy outside the U.S., complete with currency risk analysis and regulatory insights. This would help you build a more balanced portfolio without needing to seek out separate resources, directly supporting your ambition to mitigate risks through global diversification.

  • More Real-Time Updates and Dynamic Recommendations: The monthly stock picks are insightful, but they don’t always keep pace with fast-moving market events, which could leave you waiting for timely advice. An improvement could be adding real-time alerts or a more flexible recommendation system, like weekly flash updates via email or the Fool Live streams. For example, if a major event impacts one of your holdings, you’d get instant analysis to decide whether to hold or adjust. This would enhance your confidence in responding to volatility, ensuring the service feels more responsive to your day-to-day investing needs.

  • Enhanced Performance Data and Customization: While the Monthly Rankings provide solid overviews, you might crave more granular data tailored to your specific style—such as breakdowns by risk level or investment horizon. They could expand this with customizable dashboards that segment performance metrics, like average returns for aggressive vs. cautious picks over various time frames. Adding tools to simulate how recommendations fit your unique portfolio would give you deeper insights, helping you refine your strategy for beating the market without the guesswork.

These tweaks wouldn’t overhaul the core service but would make it even more indispensable for your long-term success. By focusing on these user-driven improvements, Motley Fool could better empower you to achieve your wealth-building objectives in an increasingly interconnected world.

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Closing Thoughts on Motley Fool Stock Advisor

If you’re looking to transform your approach to building long-term wealth, Motley Fool Stock Advisor offers the tools, insights, and community support to make it happen. From the in-depth stock recommendations that have delivered impressive returns—often outperforming the market by significant margins—to the practical financial planning resources, this service aligns perfectly with your goals of beating the market and managing your portfolio effectively. You’ll gain a holistic view of investing, complete with detailed analyses that explain the growth drivers and risks, helping you make decisions that fit your unique strategy.

One standout advantage is the educational content, such as the Investing 101 series in the Video Library, which breaks down the basics if you’re just getting started or want to refine your fundamentals. Combined with live discussions and special reports, it empowers you to navigate market volatility with confidence, turning complex concepts into actionable steps for your financial future.

Don’t miss out on elevating your investing game—take the next step today and see how Motley Fool Stock Advisor can help you achieve those ambitious returns and long-term growth you’ve been aiming for.

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FAQ - Motley Fool Stock Advisor

Here are answers to some of the most common questions you might have about Motley Fool Stock Advisor. We’ve kept things straightforward to help you decide if it fits your investing approach.

What is the pricing for Motley Fool Stock Advisor? You can join for $99 per year if you’re a new member, which is a 50% discount off the regular price of $199 per year. This gives you full access to stock recommendations, monthly rankings, live shows, educational tools, and more. Keep an eye out for promotional offers that might lower the cost even further.

Does Motley Fool Stock Advisor offer refunds? Yes, you get a 30-day money-back guarantee. If you try the service and decide it’s not right for you within the first 30 days, you can request a full refund with no questions asked. This lets you explore the features risk-free.

How does Motley Fool Stock Advisor compare to other services like Morningstar Premium? Motley Fool Stock Advisor focuses on long-term stock picks with in-depth research, community engagement, and tools like the Returns Simulator to help you build your portfolio. In contrast, Morningstar (in-depth 2025 review) Premium emphasizes mutual funds, ETFs, and detailed financial data analysis, making it great if you prefer diversified funds over individual stocks. Motley Fool is more about beating the market with growth-oriented recommendations, while Morningstar offers broader ratings and screeners. If you’re looking for a mix, check out our full review for more details.

What are the best practices for utilizing the recommendations and resources in Motley Fool Stock Advisor? Start by reviewing the detailed research reports for each stock pick to understand the Foolish Thesis, growth drivers, and risks—this helps you decide if it aligns with your goals. Use the Monthly Rankings to track performance and diversify your holdings across cautious, moderate, and aggressive options. Tune into Fool Live for real-time insights, and leverage tools like the Returns Simulator to model your portfolio outcomes. Remember to hold picks for the long term (at least 5 years) as recommended, and combine them with your own research to make confident decisions.

How does Motley Fool Stock Advisor fit into your overall investment strategy? It integrates seamlessly if your strategy emphasizes long-term wealth building through individual stocks. You can use the recommendations to add high-potential picks to your portfolio, while the educational content and planning tools (like GamePlan for retirement) help you manage risk and diversification. Pair it with broader market analysis for a balanced approach—it’s not about day trading but sustaining growth over time. For more on fitting services into your strategy, explore our guides on best long-term investment services.

Are there alternative services worth exploring? Absolutely—depending on your needs, you might like Investing.com for its free market data, charts, and global news, which complements Motley Fool’s U.S.-focused picks. If you want community-driven ideas, consider our reviews of Seeking Alpha Premium or Zacks Premium (in-depth 2025 review). These can provide additional perspectives to round out your research.

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Best Alternatives to Motley Fool Stock Advisor

While Motley Fool Stock Advisor excels at providing long-term stock picks with in-depth analysis, educational resources, and a supportive community to help you build wealth over time, it might not be the perfect fit for every investing style. If you’re seeking more quantitative data, short-term trading signals, or crowd-sourced insights, exploring alternatives can give you a broader toolkit to beat the market and align with your specific goals. Below, we’ll compare it to two strong contenders: Zacks Premium and Seeking Alpha Premium (read our review). We’ll highlight the unique advantages and drawbacks of each, drawing on insights from our blog posts to help you decide. For instance, as detailed in our guide on how to beat the market, services like these often combine expert analysis with tools to outperform benchmarks, but your success depends on matching them to your risk tolerance and time horizon.

Starting with Zacks Premium, this service stands out for its data-driven approach, using the proprietary Zacks Rank system to identify stocks with high potential for short- to medium-term gains. One key advantage is its focus on earnings estimates and revisions, which can help you capitalize on momentum plays and beat the market more consistently in volatile conditions—something our post on how to beat the market emphasizes as crucial for active investors. You’ll get access to premium research reports, stock screeners, and focus lists that have historically outperformed the S&P 500 by a wide margin in shorter windows. However, a drawback is its heavier emphasis on quantitative metrics over narrative storytelling, which might feel less engaging if you prefer the educational depth and “why” behind picks that Motley Fool offers. It could also overwhelm you with data if you’re just starting out, as noted in our article on investing for beginners, where we recommend services with simpler interfaces for building foundational knowledge.

On the other hand, Seeking Alpha Premium differentiates itself with a vast library of crowd-sourced articles, analyst ratings, and community discussions, making it ideal if you want diverse perspectives on stocks and market trends. Its advantages include real-time news alerts, quant ratings, and portfolio tracking tools that empower you to dive deep into individual stocks or sectors, aligning well with strategies in our best long-term investment services post, where we highlight how such platforms foster informed, diversified portfolios for sustained growth. You’ll appreciate the breadth of coverage, including international markets, which addresses a common limitation of Motley Fool’s U.S.-centric focus. That said, drawbacks include the potential for information overload from user-generated content, where quality can vary, and it lacks the curated, long-term pick structure of Motley Fool—meaning you might spend more time sifting through opinions rather than getting straightforward recommendations. This could be challenging if your goal is streamlined advice for beating the market without the noise.

Compared to Motley Fool Stock Advisor, both alternatives offer unique edges: Zacks leans into predictive analytics for quicker wins, while Seeking Alpha (see our 2025 review) provides a more collaborative, research-heavy experience. But if your priority is long-term wealth building with motivational education and community vibes, Motley Fool often comes out ahead, as per our rankings in the best long-term investment services guide. Ultimately, the best choice depends on whether you want data precision, diverse insights, or holistic guidance. To find the right fit for your portfolio, dive into our in-depth reviews—check out our full analysis of Zacks Premium or Seeking Alpha Premium today, and see how they can elevate your investing strategy. If you’re new to this, our investing for beginners post is a great starting point to compare options and start building your wealth confidently.

Related Motley Fool Resources:

🧠 Thinking Deeper

  • ☑️
    Think like a business owner when you invest, focusing on long-term value creation.
  • ☑️
    Invest in yourself first. Developing your skills and knowledge is the best investment you can make.
  • ☑️
    Learn to embrace calculated risks. They're necessary for achieving above-average returns.
  • ☑️
    Always consider what you're getting in return for the price you're paying.

📚 Wealthy Wisdom

  • An investment in knowledge pays the best interest. - Benjamin Franklin
  • ✔️
    The four most dangerous words in investing are: 'this time it's different.' - Sir John Templeton
  • 🌟
    The stock market is a no-called-strike game. You don't have to swing at everything — you can wait for your pitch. - Warren Buffett
  • 🚀
    The best way to measure your investing success is not by whether you're beating the market but by whether you've put in place a financial plan and a behavioral discipline that are likely to get you where you want to go. - Benjamin Graham