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10 Best Stock Picking Services, Sites & Stock Advisor Subscriptions

- TraderHQ Staff

What are the Best Stock Picking Newsletters?

1. Motley Fool Premium Stock Picking Services

Motley Fool - Stock Picking Services

If you're looking for a stock picking newsletter with a good track record, then you may want to check out Motley Fool Stock Advisor. The stock recommendations from this newsletter have consistently outperformed the market since it launched in 2002, with the average return beating the S&P500 by 2-3x.

Motley Fool Stock Advisor is a great option for both experienced investors and those who are just getting started because it provides stock picks and also offers educational content to help subscribers become better investors.

The Motley Fool Stock Picking Services are a great way to find stocks that are undervalued and have great potential for growth. The services offer a variety of tools and resources to help you find the best stocks to invest in.

The Motley Fool offers many different stock picking services, which they segment by investing styles or themes. The three most popular services are Motley Fool Stock Advisor, Rule Breakers, and Everlasting Stocks, with Stock Advisor being their flagship product. In addition to stock recommendation services, they also run real money portfolio services.

The most popular real money portfolio service is the Everlasting Portfolio. This is Motley Fool CEO Tom Gardner’s personal portfolio which contains all his stock investments.

For all Motley Fool services, each stock recommendation comes with supporting information and research, as well as on-going tracking and updates on the pick. They provide additional value to members with investing content and resources, making it a good choice for investors looking to grow and learn more about long-term growth oriented investing.

Each service has its own scorecard which includes all current and past recommendations, as well as the performance of each pick.

Stock Advisor - Costs $99/year (for new members)

  • 10 foundational starter stock recommendations,
  • 2 new monthly recommendations
  • Bi-weekly Best Buy recommendations which are sourced from past stock picks.
  • Heaps of research and coverage (articles, webcasts and daily/weekly shows) on the stock picks and the market in general.

Click Here to Try Stock Advisor (Jan 29th, 2023)

Rule Breakers - Costs $99/year (for new members)

  • 10 foundational starter stock recommendations,
  • 2 new monthly recommendations (typically one new pick and one re-recommendation)
  • Bi-weekly Best Buy recommendations which are sourced from past stock picks.
  • Heaps of research and coverage (articles, webcasts and daily/weekly shows) on the stock picks and the market in general.

Click Here to Try Rule Breakers (Jan 29th, 2023)

Everlasting Stocks - Costs $99/year (for new members)

  • 2 new monthly recommendations
  • Access to 40+ active recommendations
  • Monthly stock ratings
  • All the usual Motley Fool research and coverage on all their picks.

Click Here to Try Everlasting Stocks (Jan 29th, 2023)

Motley Fool Epic Bundle

You can now get access to all 3 services (Rule Breakers, Stock Advisor and Everlasting Stocks) for just $299, which is a $500 discount from regular price.

Click for Epic Bundle offer

All of the stock recommendation services from The Motley Fool come with a 30 day refund period, so it's worth picking up a bundle deal and trying them out for yourself.

2. Zacks Investment Research

Zacks Investment Research - Stock Picking Service

Zacks Premium is a suite of tools and expert research designed for both traders and investors. It offers daily market coverage and alerts, and allows users to segment the service according to styles like growth, value, income, momentum and more.

The best places to find short-lists of buy opportunities for stocks are the Zacks #1 Rank list and the ESP filter.

The #1 Rank list is focused on the best 5% of stocks with the highest potential. Since 1988, the average return has more than doubled that of the S&P 500.

It rates stocks based on earnings estimate revisions and classifies them as Strong Buy, Strong Sell, etc. The #1 list is the "Strong Buy" classification. If you have 3 stocks on your short-list and only 2 of them have a "Strong Buy" classification, then you may favor those over the other.

The key features of Zacks Premium are its stock screening capabilities, its ability to backtest investment strategies, and its proprietary Zacks Rank.

  • The Zacks #1 Rank list is updated daily with the top 5% of stocks with the highest potential by investing style including value, growth, momentum, income and VGM score.
  • The Zacks Earnings Expected Surprise Prediction (ESP) Filter will show you the stocks to buy with the highest probability of surprising earnings beat for trading during earnings season. You can also use it to find stocks to sell because they are likely to have a negative surprise during earnings.
  • The custom stock screener can be used to find stocks that match specific criteria. This can be helpful in finding stocks that are most relevant to your interests.
  • The Portfolio Tracker tool provides real-time monitoring of your stocks, to help you make buy/sell/hold decisions. Each stock holding will be continually updated with rank and style scores, estimated earnings revisions, recommendation changes, earnings surprises and more.
  • The focus list is a portfolio of 50 stocks based on earnings momentum from Sheraz Mian (Director of Research at Zacks) with a supporting thesis behind each pick.
  • The Zacks industry ranks help you easily explore the top industry groups.
  • The Zacks economic outlook & market strategy reports are written by Zacks Chief Equity Strategist John Blank, PhD. They highlight the latest research from the Zacks team along with new stock updates and downgrades.
  • Every Monday, you will research a market analysis report that covers market trends and direction, recommended sector allocation, and changes to the focus list portfolio.
  • The Zacks team covers more than 1000 of the most popular stocks, providing an in-depth report on each company's fundamentals and growth potential.

3. Seeking Alpha Premium

Seeking Alpha - Stock Picking Websites

Seeking Alpha is a top platform for stock analysis and crowdsourced coverage of the financial markets from thousands of contributors.

The premium offering from Seeking Alpha now includes full access to stocks and market coverage, as well as a suite of tools to track portfolios, find new investment opportunities and stay up to date on developments with existing investments.

What you get:

  • The dividend grades can help you find safe and growing dividend stocks. Each dividend stock is graded on safety, growth, yield, and consistency.
  • The "Notable calls" coverage provides investors with actionable investment ideas from around the industry.
  • The Related Stocks feature on Seeking Alpha helps users find stocks that are similar to the ones they already own. The feature uses crowd-sourced data from Seeking Alpha users and coverage of those stocks.
  • This feature allows you to compare what the bulls and the bears are saying about a stock in order to get a more balanced view.
  • This formula will allow you to see the quant rating for every stock, by industry and sector.
  • The Comparison Engine on Seeking Alpha allows users to compare up to six stocks or funds side by side. The comparison includes the Quant rating and all Seeking Alpha datapoints.
  • The financial data for each stock is available for the last 10 years, allowing you to easily track quarter-over-quarter (QoQ) and year-over-year (YoY) trends.
  • The Seeking Alpha author rates the stocks they cover and this tool gives easy access to see those rates for every stock and compare them. This provides yet another datapoint for helping make better investing decisions.
  • Lists of Top Stocks
  • Overall Top Rated Stocks
  • Dividend Stocks
  • Yield Monsters
  • Tech Stocks
  • Growth Stocks
  • Value Stocks
  • Small Cap Stocks

4. Tip Ranks Premium

Tip Ranks Premium - Stock Picking Services

Tip Ranks was established in 2012 in order to aggregate stock data from various sources including Wall Street analysts, hedge funds, insiders, bloggers, and individual investors.

The goal is to provide quality investment ideas on an ongoing basis.

With Tip Ranks you get

  • The platform provides stock research tools to help you analyze your stocks and find stock recommendations.
  • “Smart Portfolio” to track your own stocks and analyze them with the Tip Ranks dataset.
  • “Top Experts” to quickly access the stock picks and research from top ranked industry experts.
  • News and market coverage to stay on top of the broader market as well as individual stocks.
  • Calendars: IPO’s, Quarterly Earnings, Dividend and Holidays.
  • Overall Tip Ranks is a service that aggregates stock data, ratings and recommendations in a clean interface. It is helpful in quickly uncovering new investment ideas.

Get Tip Ranks Premium

5. Trade Ideas

Trade Ideas - AI Powered Stock Picking Service

Trade Ideas is a trading platform that uses A.I. and over 30 investment algorithms to analyze trading scenarios and provide recommendations for the next trading session.

You can use the Trade Ideas simulated trading room to test out the recommendations before putting your own money to work.

The A.I. system scans for stock picks, which are then reviewed by the Trade Ideas team before being sent out as recommendations. Each recommendation comes with an explanation of how the pick was made and why it is expected to do well.

Trade ideas is for traders, not long-term investors. The basic subscription costs $1000/year, and the top tier premium plan costs $2000/year.

Get Trade Ideas

6. Dividend Investor Newsletter

MorningStar Dividend Investor - Stock Picking Service

The Morningstar Dividend Investor newsletter provides in-depth analysis of Morningstar's dividend-select portfolios.

The goal of these portfolios is to produce return rates of 3%-5% by targeting businesses that: -are economically advanced -raise their dividends continuously -expand rapidly enough to outpace inflation

The dividend-select strategy is a way to help reduce losses by focusing on sustainable dividends.

  • The monthly newsletter will include an assessment of current events relating to a dividend-select strategy, reports, statistics, and analysis. Plus, an editorial on income-generating sectors, an analysis of significant dividend shares, and a list of stocks most likely to limit or eliminate their dividends are included.
  • Our Strategy in Action – Each newsletter reflects the portfolio activities of Morningstar, Inc., which are invested in a dividend-select strategy.
  • Free Investing Reports – The Morningstar Dividend Investment Guide is a good way to discover how dividends can help you make real cash returns. The Manual describes in detail the strategy chosen to identify the high-quality shares that tend to pay large, reliable, and growing dividends.
  • DividendInvestor Online is a companion website to Morningstar DividendInvestor. You can view the current issue and manage your email notifications and alerts.
  • The email alert will keep you informed if there are any changes in Morningstar's Dividend Select Portfolios. You can also subscribe for intra-issue analysis on current events related to Morningstar's dividend selection strategy and results, statistics, and research.
  • Subscription Pricing – For subscription, the quarterly price is $62.95 (3 months). You will have the opportunity to save up to $73 with the one-year option that comes at $199.

Get Dividend Investor by Morningstar

7. Stock Investor Newsletter

MorningStar Stock Investor - Stock Picking Services

Morningstar StockInvestor highlights businesses that trade below their fundamental value. The Tortoise and Hare portfolios owned by Morningstar, Inc. are a clear demonstration of Morningstar’s investment concept.

The Tortoise invests in company's with good balance sheets and sustainable competitive advantages, while the Hare focuses on company's with strong and increasing competitive advantages.

  • Each monthly newsletter includes commentary on the latest news regarding a comprehensive investment strategy, data and statistics published by Morningstar analysts, and additional research. Furthermore, a comprehensive corporate editorial, an analysis of major news events, and earnings data on the assets of Tortoise and Hare portfolios is included.
  • The Free Bonus is the StockInvestor Subscriber's Handbook. It offers an insight into Morningstar's stock evaluation process and aims to make subscribers aware of everything their new subscription offers. The Handbook also discusses the fundamental concepts of Morningstar's broad-based investment strategy.
  • The Market Outlook report provides quarterly insights on the economy and potential risks and opportunities across market sectors.
  • The On-line StockInvestor is a website that has the latest data on Morningstar's portfolios and watchlists. You can also download the latest issue before it comes in your mailbox.
  • E-mail Alerts – Log in to receive email updates when a trade takes place in the Tortoise or Hare portfolios. A weekly review of Morningstar Analyst Notes on the Tortoise and Hare holdings is also available to you.
  • Price of Subscription – For subscription, you can opt for the quarterly package at $62.95 (3 months). You can save up to 50% with the one-year plan that comes at $145.

Get StockInvestor by Morningstar

8. ETF Investor Newsletter

MorningStar ETF Picking Service

The Morningstar ETFInvestor team searches the global economy to find promising opportunities. The ETF analyst team of Editor Alex Bryan and Morningstar provide useful ideas for making ETF investments in the global marketplace.

ETFInvestor takes a look at the future potential of ETF investments. The team at Morningstar uses an extensive library of data to create a view of how the markets will develop. This strategy is put into ETFInvestor’s 4 model portfolios.

  • The Basic Portfolio is the reference portfolio that will be used to judge the other three portfolios. It harnesses the collective wisdom of the sector with ultra-low-cost assets.
  • The Defensive Portfolio seeks to have lower volatility, greater protection against downside, and greater risk-adjusted returns than the traditional portfolio.
  • The Factor Portfolio is designed to outperform the standard portfolio over the long term.
  • The Income Portfolio is designed to generate returns that outperform the core portfolio while taking on less risk, as well as provide investors with an income.
  • Newsletters are published on a monthly basis and cover the analysis of ETFInvestor's model portfolios by editors. This includes evaluation and research on investment issues and performance reports. The team at Morningstar will provide a thorough analysis of sector-specific ETFs.
  • You can log in to the ETFInvestor website to easily assess the model portfolios' performance record, review reports from ETF analysts, view the entire ETF universe, and download the 12 most recent publications.
  • E-mail Alert – When a change occurs, you will receive an e-mail notification, which includes a rundown of the item and guidance on how to access it.
  • Price of Subscription – For subscription, the quarterly package is available at $62.95 (3 months). You can save up to 50% with the one-year plan that comes at $199.

Get ETFInvestor by Morningstar

9. Fund Investor Newsletter

Morningstar Fund Picking Service

The Morningstar FundInvestor not only looks for competitive advantage funds, but also looks for competitive funds. If you want to find the proper portfolio allocations, let Morningstar share its expertise and impartial recommendations.

  • Each monthly issue of FundInvestor provides access to:
  • The FundInvestor 500 is a list of the top 500 performing funds, based on analysis of over 7,000 funds. The list includes monthly performance details to help you make investment decisions.
  • Additionally, you can get access to each fund's complete year-end Analyst Report 24/7. These are the same one-page reports that are included in 500 annual handbooks, which would cost $42.95. However, they are included in your subscription.
  • Fund Analyst Ratings: Analysts create a qualitative ranking for how funds are expected to perform over the long haul. Up to 150 funds have been given a Gold rating. You will also see which funds are listed with Negative or Neutral ratings.
  • The monthly feature "The Contrarian" challenges mainstream opinion to help you explore hidden investment angles.
  • Our Strategy in Action – Morningstar uses the world’s widest mutual fund database to define the best strategies for sustainable investment success in its quantitative research. Through personal visits and telephone calls, the team performs extensive qualitative research.
  • This guide highlights the importance of keeping the core issues in focus. It covers performance drivers of the fund, such as the strategy, costs, and management.
  • The Morningstar FundInvestor website helps you view the latest issues and stay up to date on returns and news for your fund.
  • E-mail alerts: Stay up to date with Russel Kinnel's FundInvestor 500 and take part in major industry events. Turn email notifications on for timely posts from some of the brightest minds in investing.
  • The price of a subscription is $45.95 for 3 months, or $145 for one year.

Get FundInvestor by Morningstar

10. Betterment

Betterment - Robo Advisor, Stock Picking Platform

Betterment is a robo advisor service that charges a 0.25% annual fee, has no account minimums, and sets up a portfolio to match your goals. You can customize your portfolio to your liking, and Betterment will handle the rest.

Get Betterment

What to Look for in a Stock Picking Service or Advisor?
What is the track record of the stock picking service?
What type of research does the stock picking service offer?
What type of investing resources do they provide?

More Stock Market Resources:

Quotes of the Day:

  • "Even the intelligent investor is likely to need considerable willpower to keep from following the crowd". - Benjamin Graham
  • "Your greatest and most powerful business survival strategy is going to be the speed at which you handle the speed of change. That speed of change is trend". - Ajaero Tony Martins
  • "Always start at the end before you begin. Professional investors always have an exit strategy before they invest. Knowing your exit strategy is an important investment fundamental". - Rich Dad
  • “Your success in investing will depend in part on your character and guts and in part on your ability to realize, at the height of ebullience and the depth of despair alike, that this too, shall pass.” - Jack Bogle
  • "Go for a business any idiot can run because sooner or later, any idiot probably is going to run it". - Peter Lynch
  • "Rich people makes money when the stock market goes up, rich people makes even more money when the stock market goes down". - Unknown
  • "Men of means look at making money as a game which they love to play". - J. Paul Getty
  • *Disclaimer: Unless noted otherwise all returns are as of Jan 27, 2023, 4:00 PM ET. Past performance is no guarantee of future results. Individual investment results may vary. All investing involves risk of loss.

    We provide general information, not investment advice. Some of the links on this page are affiliate links in which we receive a commission when a purchase is made.

    $79 promotional price for new Stock Advisor members. $100 discount based on current list price for Stock Advisor of $199. Membership will renew annually at the then current list price.

    $99 promotional price for new Rule Breakers members. $200 discount based on current list price for Rule Breakers of $299. Membership will renew annually at the then current list price.